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The Spirit Of Edison: Advancing Online Content Technology
Why do we communicate? With so many advanced tools out there, it’s easy to think of communications technology as something we’ve always had. We wake up in the morning, and there’s yet another social...
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Let’s Talk Tactics: How I Build An Online Presentation
I’ve spent thousands of words on video strategy covering everything from production to social sharing to types of videos. Enough! No more strategy today. It’s time to get tactical about online...
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Online Presentation Basics: The Importance Of Being Useful
Usability is more than just a buzzword. It’s the holy grail of web designers everywhere. And it’s not just websites. Designers of operating systems, e-commerce sites, content management systems, online...
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Innovative Disruption: The New Normal for Online Media
Last week I took my daughter to her first Red Sox game. We got there early, explored the ballpark, and enjoyed some Fenway Franks, peanuts and ice cream while we watched the first four innings. We left...
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What’s Next For Content Creation? Four Technologies To Watch
Call me crazy. I’m always thinking of a solution to problems. I’m not sure this even qualifies as a problem. Maybe it’s a “First-world problem”, but here it is: How can we create great content without...
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Learning in a Global Business: How Waters Corporation Uses Online Presentations
Remember science class? That’s where, as kids, we got to mix chemicals, dissect frogs, and burn stuff. What fun! Yes, we also had to memorize the periodic table and calculate equations, and yes, we’d...
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Make The Connection: Enable Sales With Online Presentations
Sales is about making connections. When you reach out to people with a solution, whether it’s analytics software, a carpet-cleaning service, or a new brand of vegetable juice, it’s the connection that...
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On Haters
A few years ago there was a book, an author’s first published novel. Originally, it was something she wrote just for fun. Then, out of nowhere, it became a national phenomenon. It spread around the...
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Making an Audiobook: Demystifying the Magic
An audiobook is seen as a new way of taking in a great story. Whether you love horror, westerns, science fiction, drama, romance, fantasy, business strategy, personal finance, legal thrillers, new age...
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